Press Room

If you’ve been in the workout scene for a while, it can sometimes feel like you’ve done it all by now. It seems like every group fitness class you do...

Never-seen-before innovation, including the region’s first studio without walls; also known as the Kube First Hot Yoga studio Highly anticipated launch of Box and My Journey fitness concepts 10th December...

Fitness First to hold its annual Pink Party for women and children on the 4th of October. The UAE’s largest fitness chain will be open to all women in the...

UAE, June 2018: Fitness First Middle East launched it’s latest ladies-only club in Sharjah Zero 6 in June. The regions most admired fitness and health club brand is leading the...

When the Kingdom of Saudi Arabia announced Vision 2030, it highlighted a seismic shift in the country’s ambitions. One element of Vision 2030 showcased its aim to shift citizens’ attitudes...

Fitness First, the region’s leading fitness club, announces the launch of “ TRICLUB by Fitness First ” bringing together entry level members and non-members who want to improve on one...

Dubai, May 2017: Fitness First, one of the world’s leading fitness brands, has announced the opening of a new community club in Mudon, Dubai. The mixed club is designed to...

Saudi Arabia, February 2017: The Middle East’s largest fitness brand has confirmed the launch of ladies only clubs, coming soon in the Kingdom of Saudi Arabia. This revolutionary announcement is...

Dubai, UAE, January 2017: Fitness First, the region’s leading fitness brand, announces its involvement in the 2017 Ironman 70.3 and are participating to prove they are the fittest company in...